FOR IMMEDIATE RELEASE:
October 2, 2017
ECCO Golf Launches ECCO S-DRIVE
Lightweight, Running-Inspired Design Offers Exceptional Agility and Performance
(LONDONDERRY, NH) – ECCO – a leading manufacturer of innovative footwear – announces the launch of ECCO S-DRIVE, a hybrid shoe inspired by the running market featuring a lightweight, technical construction for a combination of flexibility and stability.
Boasting an asymmetrical closure, ECCO S-DRIVE (MSRP $160) naturally cradles the foot for maximum comfort. The dual-material upper is crafted from a soft, breathable mesh bonded with microfiber to move freely with the foot and enhance fit, feel and durability.
“We’ve taken inspiration from the best features of modern running shoes to make a golf shoe that is unlike anything else on the market and, fundamentally, will really perform,” says ECCO Lead Designer Andrzej Bikowski. “It holds every facet necessary to play golf at the highest level, including stability, support and ECCO’s quintessential comfort.”
Available in bold color combinations and athletic styling, the ECCO S-DRIVE upper sits atop a performance-inspired last and midsole enforced with a stability wing to prevent the foot from rolling during the swing.
Additional features of ECCO S-DRIVE include:
Like all ECCO golf shoes, ECCO S-DRIVE is crafted at company-owned factories that utilize the DIP to bond the upper and outsole unit, creating a one-piece shoe without the use of glue or stitching. Benefits include flexibility, durability and a lightweight construction.
ECCO Golf shoes are worn in competition around the world by Fred Couples, Ernie Els, Smylie Kaufman, Peter Hanson, Thomas Bjørn, Lydia Ko, Minjee Lee, Caroline Masson and Gerina Piller, among others.
ECCO®, a world-leading brand of shoes combining style and comfort, has built its success on great design and leather quality, and innovative technology. Founded in Denmark in 1963, ECCO is one of the few major shoe manufacturers in the world, which owns and manages every aspect of its leather and shoe productions, and its retail sales. ECCO is among the largest producers in the world of high-quality leather, which is used in ECCO’s shoes, and own production of leather goods and is also sold to several leading luxury brands. Today, ECCO products are sold in 87 countries in more than 3,300 ECCO shops and shop-in-shops, and at more than 14,000 sales points around the world. The company is family-owned and employs more than 19,000 people worldwide.
ECCO USA is based in Londonderry, New Hampshire. For more information: www.eccousa.com, 800.886.3226